Welkoop fertilizer campaign

CLIENT

Welkoop

OUR WORK

HERO images production, tool development and video production.

CHALLENGE

Delivered the most complete campaign as possible across various touchpoints.

SOLUTION

The ideal type of fertilizer product for your garden.

WELKOOP

With over 150 stores across the Netherlands, Welkoop offers a wide assortment of practical products and expert advice for gardening, pet care, and more. From humble beginnings to winning the title of 'Best Pet Store in the Netherlands' in 2021, they continue to evolve and serve their customers.

THE CHALLENGE

For our new client Welkoop, we developed a fertilizer campaign. This campaign includes two handy tools to calculate the right amount and type of fertilizer, along with creating eye-catching images and producing instructional videos and photos. The aim is to reach the target audience in an informative and inspiring way, providing them with relevant information and encouraging them to purchase the right fertilizers for their garden.

OUR WORK

You get to know each other right away during a significant campaign. This time the 'fertilizer campaign'. We were given the opportunity to fill a significant portion of the digital landscape by creating: a video production with photography for the how-to videos, developing two tools for the required amount of fertilizers, and creating HERO images. All in all, a great first step for Positive and Welkoop.